After running the digital storefront since its founding in 2008, CD Projekt Red has announced that it is selling Good Old Games (GOG) to Michał Kiciński, the co-founder of CD Projekt Red.

The sale price is reported to be $25.2 million USD, which will make Kiciński the sole owner of GOG.

“GOG and Michał Kiciński are aligned by a shared belief that games should live forever,” said Maciej Gołębiewski, Managing Director of GOG. “In a market that’s getting more crowded, more locked-in, and forgets classic games at an increasing pace, we’re doubling down on what only GOG does: reviving classics, keeping them playable on modern PCs, and helping great games find their audience over time”

Kiciński was keen to emphasise GOG’s original mission. “When Marcin Iwiński and I came up with the idea for GOG, the vision was simple: bring classic games back to players and ensure that once you buy a game, it truly belongs to you — forever.”

One of GOG’s biggest selling points has always been that all games sold on the platform are DRM-free. In practical terms, that means you’re free to move, install, and play your games wherever you like, without having to constantly verify ownership or stay online.

Kiciński’s funding for the purchase comes in part from his 10% stake in CD Projekt Red, but also from Mudita, a company he owns and operates that focuses on minimalist technology. Mudita is best known for devices like an E-ink phone with no internet access, and was founded with the goal of combating digital addiction, information overload, and smartphone radiation.

For Kiciński, then, this acquisition feels very much like a return to his roots. After co-founding both CD Projekt Red and GOG, he suffered burnout after 13 years of work and stepped away to focus on Mudita instead. Buying back GOG completes a full-circle journey — one that also ties into his ongoing involvement with several indie game projects.

“I am personally involved in the development of a few games like that and they will certainly make their strong appearance on GOG in 2026,” Kiciński said. It was also confirmed that all future CD Projekt Red titles will continue to launch on GOG as well.

As for CD Projekt Red, the company says the decision to sell GOG is about focus. Spinning off the storefront allows the studio to put all of its energy into delivering on its ambitious development roadmap.

GOG, meanwhile, has had a tough few years. The platform currently holds around a 1.2% market share and operates on slim margins, while also dealing with relatively high operating costs. Just the other year, it posted a sharp revenue decline. A recent push toward preserving older titles — an admirable goal — has only added to those expenses.

Even so, GOG has continued to keep going, and it would be a real shame to see it disappear. With one of its original founders back at the helm, there’s hope that Kiciński can keep the platform afloat while staying true to the ideals that made GOG special in the first place.